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Modi gains twelve million Facebook followers in initial year as PM….!!! ##mtsindia.in

Indian Prime Minister Narendra Modi gained as several as twelve million followers on Facebook in his initial year in workplace, per knowledge discharged by the world’s biggest social networking web site.With a total of 28 million followers on Facebook, Modi maintains his position as the second most-followed world leader, behind US president Barack Obama, who has 43 million followers.Modi is way ahead of third-placed Recep Tayyip Erdoan, the Turkish president, who has 7 million followers. Abdel Fattah el-Sisi, Egyptian president, has 4.5 million and Mexican President Pena Nieto has 4.2 million followers.

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He was also very active on social network and had 908 posts during the year. In addition, Modi has 458,000 followers on Instagram. Pictures posted by Modi received 632,200 likes.The PM’s top posts were the Clean India Campaign that carried a photograph of Modi wielding a broom and cleaning the road.The third most popular post was about a cup of tea that Modi had with Barack Obama during his India visit.

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Top CEOs choose Twitter, LinkedIn over Facebook : Study

Top bosses at the world’s fifty biggest companies are using Twitter and LinkedIn over they did 2 years past and have fully deserted Facebook, a replacement study reveals.The study by PR firm Weber Shandwick, that checked out social media use by CEOs running the highest fifty firms on Fortune’s 2014 world five hundred rankings list, found that 100% of theseCEOs are on Twitter, up from simply two in 2012, Re/code.com rumored.LinkedIn was the foremost standard network, with twenty second of CEOs on the platform, up fromsimply 6 June 1944 in 2012.

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“There was a sense two to three years ago that CEOs had to be on every platform to be doing their job properly. Now I     think that CEOs are identifying which platform really works for them,” Gaines-Ross was quoted as saying.Surprisingly, just    28% of these CEOs have a public social media account at all, regardless of platform. It was just 18% in 2012.The study also   found that more CEOs are participating in company videos, a nod to the importance of video as a marketing strategy for companies…!!!!

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Setting yourself ON “FIRE” could be the most dangerous viral internet trend yet..!!

The Ice Bucket Challenge drew its fair share of criticism in the past, now a ‘fire challenge’ is turning out a headache for parents.In the so-called Facebook ‘fire challenge’, flammable liquid is poured over the body and lit. The person then has to dive into a pool before the flames take hold.There have been reports of participating youngsters getting seriously injured or sometimes losing their life. Now, the parents of two boys who set themselves on fire as part of an online craze have pleaded for videos promoting the dangerous stunt to be taken off the internet.
Tyler O’ Connor, nine, and his 11-year-old brother Shaun escaped serious injury after trying to take part in the ‘Fire Challenge’, Mail Online reported.

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Footage of youngsters taking part has spread across the internet, with the videos being shared widely across Facebook and YouTube.The boys’ parents Donna O’Connor and Anthony Mummery, from Churchdown, Gloucestershire, have now warned others about the risk after their children attempted the stunt twice during one weekend in November.

“I felt sick and worried when I heard what they’d done. It could easily have been a phone call saying my sons are in hospital or they’ve died. They have been punished more than I have ever punished them before. It’s shocking that kids are able to watch videos like that,” a shocked Mummery was quoted as saying.

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Airtel Zero, Internet.org Defeat the Concept of Net Neutrality: MTNL

State-run MTNL has aforementioned Bharti Airtel’s ‘zero rating plan’ and RCom’s ‘internet.org’ scheme defeat the fundamental idea of internet neutrality and such pacts mustn’t be allowed as they have an effect on economic interests of small telecom operators.
“In Airtel ‘zero rating plan’ and Reliance ‘internet.org’ these operators have directly negotiated with the application suppliers. MTNL is of the read that in any case, direct negotiations between OTT players and  TSPs mustn’t be allowed,” the telecommunication operator aforementioned in its counter comments submitted to sectoral regulator TRAI.

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The Telecom Regulatory Authority of India (TRAI) on March 27 came out with a consultation paper on over-the-top (OTT) players such as WhatsApp and Skype with April 24 and May 8 as the last dates for submission of comments and counter comments, respectively.The regulator received over 10 lakh comments from various telecom firms, associations and individuals while the number of counter-comments stood at 42.

TRAI, which is examining the comments, is yet to give its final recommendations on the net neutrality.

MTNL in its comments said that if direct negotiations are allowed, regional operators not being in position to negotiate with established over-the-top (OTT) players may result in denial of access to such OTT services to their subscribers or the users have to pay a higher cost.

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Net neutrality: Government may block zero rating plans in net neutrality policy

NEW DELHI: The government could disallow controversial ‘zero rating’ plans floated by companies in its final policy on net neutrality but could make an exemption for delivery of essential government services such as education and health on a preferential basis.

“Zero rating plans that involve commercial arrangements at the back-end violate the idea of net neutrality as they seem to provide discriminatory access to certain apps,” a senior telecom department official told ET.
The telecom department has set up an six-member committee headed by Member Technology AK Bhargava, which has to submit a report on net neutrality by the end of the month.
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The committee is yet to submit its final recommendation but an official aware of its thinking told ET that the members broadly concur on the definition of net neutrality in the Indian context. The committee’s current thinking is that any definition of net neutrality must maintain core principles, which is not to allow blocking, prioritisation and throttling of content providers on a network.

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 Facebook’s new feature may worry Google :–

Facebook could be about to release its own search engine ,holding users realize articles to share with their friends alongside their status updates. At the moment, users must paste in the URL of a page if they want to share it. But some iOS users are seeing a version of the app where they are offered an “add a link” option, which they can click and then search for articles to share. When users pick the article they want to share from the list, they can add things like a status update, location or emoji as normal. Initially, the feature has only been rolled out to iOS users in the US. But the site told Techcrunch that it is “piloting a new way to add a link that’s been shared on Facebook to your posts and comments”.

Facebook also told Techcrunch that it had indexed over one trillion posts to power the Search Engine, looking  through users’ feeds to search out out that articles had been shared quite others. That socially-powered search is probably going to be the Facebook search engine’s point over Google, which does not have access to identical information concerning what articles area unit being shared and by who.

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Some ios user are seeing a version of the app where they are offered an “add-link” which they can click  and  then search for articles to share.

Increasing the quantity of traffic that newspapers and alternative publishers get from Facebook means that news feeds are filled but also that those publishers are encouraged to keep up active followings on the site and occasionally buy ads. . The site has become a huge source of referrals in recent years and making it easier to share articles is likely to increase that yet more.

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Net neutrality: VOIP calls not an equivalent as mobile calls says IAMAI

NEW DELHI: the web and Mobile Association of  India (IAMAI) has controversial arguments of the country’s Top 3 telcos and business associations on the financial loss they face due to cannibalisation from over-the-top (OTT) players, speech communication that their “mere bald statements” weren’t supported by facts or monetary knowledge and were additional within the kind of “rent seeking” to influence regulation.The industry body that represents interests of net-based firms said voice over  internet protocol (VOIP) calls can’t be brought underneath the ‘same service same rules’ umbrella as they were basically completely different from ancient telecom.

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A VOIP call costs 3 times over a standard voice decision, and chat apps, that additionally enable transfer of music, videos and messages, were contributing to faster data usage,, underlining its argument that OTT players weren’t impacting telephone service revenues…..

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